Wine Moderation

Canada is home to some of the finest vineyards and vintners in the world, and we believe that wine is appreciated to its fullest in moderation. Sip and savour your wine by following Canada’s Low Risk Drinking Guidelines.

do you know

your serving size?



what is a drink?

tablewine fortifiedwine

 142 ml / 5 oz 85 ml / 3 oz

what is moderation?


Be safe and drink no more than 3 drinks for women and 4 drinks for men on any one special occasion.


Drink slowly − take the time to enjoy wine’s unique flavour.

sip responsibly…


Support a healthy lifestyle, set limits and don’t drink every day of the week.

Complement food with wine − it’s best not to drink on an empty stomach.

–  thirsty?  –

Enjoy your wine with a glass of water

Not all wines are equal − check the alcohol percentage. Hint: Canadian wines tend to be better choices.

If you’re pregnant, plan to get pregnant, or before breastfeeding

If you are planning to drive a vehicle or operate machinery or tools

If you’re taking medicine or drugs that interact with alcohol

If you’re doing any kind of dangerous physical activities, including sports

If you’re responsible for the safety of others or making important decisions

If you’re living with mental or physical health problems, including alcohol dependence

Please don’t exceed the Low-Risk Drinking Guidelines and always consider your age, body weight and health problems that might suggest lower limits. Video provided by: